InfluChina
Verbinden. Beeinflussen. Verkaufen in China
InfluChina ist eine Marketing- & Influencer-Agentur für China, die internationalen Marken hilft, den chinesischen Markt zu erschließen, auszubauen und dort zu verkaufen – wo Verbraucher nicht Google, Instagram oder Facebook nutzen, sondern auf einem anderen Ökosystem von Plattformen entdecken und kaufen. Leistungen: Marktforschung zur Validierung vor der Expansion Markenlokalisierung & Positionierung für lokale Resonanz KOL- & KOC-Influencer-Marketing Management chinesischer sozialer Medien Grenzüberschreitender & inländischer E-Commerce Plattformen: Rednote (Xiaohongshu), Douyin, WeChat, Weibo, Bilibili, Tmall und JD. Branchen: Mode, Beauty, Lebensmittel & Getränke, Gastgewerbe & Tourismus, Einzelhandel, Gesundheit & Wellness, Luxus und Technologie. Als China-Influencer-Marketing-Agentur ist InfluChina spezialisiert auf Douyin-Influencer, Xiaohongshu (Rednote)-Marketing, WeChat-Marketing und WeChat-Anzeigen, KOL- & KOC-Aktivierung und den Eintritt in den chinesischen Markt für grenzüberschreitende Marken. Was InfluChina auszeichnet, sind messbare Ergebnisse gegenüber Eitelkeitsmetriken, unterstützt durch ein Netzwerk geprüfter chinesischer Kreativer, deren Vertrauen der Zielgruppe sich vom ersten Tag an auf Marken überträgt – über 50 durchgeführte Kampagnen, 1,3 Mio. Reichweite in einer einzigen Kampagne und ein ROI von 350–450 %. Vertraut von Kraken, INC (International Nut & Dried Fruit Council), Visit Saudi Arabia, Swisse, Arrebeef, Nutfruit, Señorío de Montanera, TETR, Nutrisco und Samlip, unter anderem Marken. InfluChina führt auch China-Kampagnen für globale Agenturen wie Havas Media, Influencer, Comma Entertainment und SocialPubli durch. Marken benötigen keine chinesische Website, keine Niederlassung und kein Mandarin im Haus, um zu starten – InfluChina kümmert sich um alles auf Englisch, Spanisch, Französisch und Chinesisch. 15 Personen im Team
Spricht Englisch, Spanisch, Französisch, Chinesisch
Arbeitet remote auf der ganzen Welt
Sortlist Mitglied seit 2026
Gegründet 2021
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Dienstleistungen
5 Dienstleistungen angeboten von InfluChina
Beschreibung China E-commerce — InfluChina InfluChina is a China e-commerce agency that helps international brands sell to Chinese consumers across the country's major online marketplaces and social commerce platforms. Whether a brand has a Chinese entity or sells cross-border, InfluChina builds and operates the store, the content and the demand that turn Chinese shoppers into buyers — on Tmall and Tmall Global (天猫国际), JD and JD Worldwide (京东), Douyin e-commerce (抖音电商), Rednote (Xiaohongshu / 小红书) and WeChat Mini Programs. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, health and wellness, retail and consumer goods, luxury and lifestyle, and technology and electronics. InfluChina manages the full e-commerce lifecycle end to end: store setup and flagship store design, cross-border (bonded / 保税) and domestic models for brands with or without a Chinese license, product listing creation and localization, pricing and promotion planning for key shopping festivals such as 618 and Double 11, livestream and short-video shopping, customer service and review management, and ongoing sales and performance reporting. What makes InfluChina different is that commerce is never run in isolation — the agency connects KOL and KOC influencer marketing, native social content and shoppable formats directly to the storefront, so discovery on Rednote and Douyin converts into measurable sales rather than stopping at views. Brands need no Chinese website and no in-house Mandarin to launch — InfluChina handles all platform-facing operations, from onboarding through to fulfilment coordination and growth.Skills in E-Commerce (5) EcommerceOnline EcommerceeCommerce ConsultingeCommerce MarketingEcommerce Solutions
Erfahren Sie mehr über E-CommerceBeschreibung randing & Positioning for the China Market — InfluChina InfluChina is a China branding agency that helps international brands define how they look, sound and stand out to Chinese consumers. A brand that works in Western markets rarely translates directly: names, claims, aesthetics and cultural references all shift meaning in China. InfluChina localizes each brand for genuine local resonance — adapting identity, language and positioning to the specific Chinese target audience and consumer it wants to win — so the brand feels native to Chinese audiences while staying true to its original essence, tailored to the platforms where it will live, including Rednote (Xiaohongshu / 小红书), Douyin, WeChat, Weibo and Tmall. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina covers the full brand foundation end to end: Chinese brand naming and transliteration, brand positioning and competitive differentiation, value proposition and key messaging, tone of voice and storytelling adapted to Chinese culture, and visual identity guidelines optimized for Chinese social and e-commerce platforms. Every decision is grounded in how the target Chinese consumer actually discovers, researches and talks about brands — positioning is shaped around local audience segments, search behaviour, platform conventions and cultural expectations, not simply translated from the global playbook. The result is a brand that resonates locally: a clear, consistent foundation that creator campaigns, social media and e-commerce can all build on. Brands need no existing China presence to start — InfluChina handles the cultural, linguistic and strategic groundwork required to enter the market with a brand that resonates from day one.Skills in Markenbildung & Positionierung (13) Visual IdentityBrand StrategyBrand IdentitySocial Media BrandingBrand NamingBrand MarketingBrand DesignB2B BrandingCorporate Identity DesignLogo Branding+3
Erfahren Sie mehr über Markenbildung & PositionierungBeschreibung Influencer Marketing in China (KOL & KOC) — InfluChina InfluChina is a China-focused influencer marketing agency that helps international brands reach Chinese consumers through KOL and KOC marketing campaigns. Because Chinese audiences don't use Google or Instagram, InfluChina builds and runs cross-border influencer marketing strategies natively on the Chinese social media platforms where product discovery, brand research and purchase decisions actually happen — including Rednote (Xiaohongshu / 小红书), Douyin (China's TikTok), WeChat, Bilibili and Weibo. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. Rather than building a brand account from scratch, InfluChina activates an established network of vetted Chinese influencers — both established KOLs and grassroots KOCs (micro-influencers) — whose audience trust transfers to the brand instantly. Campaigns combine onsite collaborations, where creators experience the product or venue first-hand and publish authentic reviews for trust and conversion, with remote collaborations, where creator content is produced from briefing and assets for reach at scale. InfluChina manages the full process end to end — China market entry strategy, audience and creator selection, briefing, content production, publishing and performance reporting — so brands need no Chinese account, no Chinese-language website and no in-house Mandarin to launch.Skills in Influencer Marketing (18) InfluencerSocial Media InfluencerB2B Influencer MarketingInstagram InfluencerCelebrity MarketingNano InfluencersInfluencer RecruitmentMacro influencersInfluencer StrategyInfluencer affiliation+8
Erfahren Sie mehr über Influencer MarketingBeschreibung Social Media Management in China — InfluChina InfluChina is a Chinese social media marketing agency that builds and manages brand presence on China's leading platforms, giving international brands a credible, locally native voice in front of Chinese consumers. Because Western channels like Instagram, Facebook and X are blocked or unused in mainland China, InfluChina runs day-to-day account management directly on the platforms Chinese audiences actually use — including Rednote (Xiaohongshu / 小红书), Douyin (China's TikTok), WeChat (Official Accounts and Channels), Weibo, Bilibili and Kuaishou. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina manages the full social media lifecycle end to end: account registration and verification, profile setup and brand localization, content strategy, on-brand content creation (graphics, copywriting and short-form video), publishing and scheduling, community management and audience engagement, and ongoing performance reporting. Rather than translating Western content, InfluChina adapts each brand's positioning to Chinese platform conventions, search behaviour and cultural context — so the content reads as native, not imported. Campaigns can be amplified with creator collaborations and paid social to accelerate reach and follower growth. What sets InfluChina apart is its focus on measurable business outcomes over vanity metrics, backed by structured monthly analytics and reporting across every channel. Brands need no Chinese account, no Chinese-language website and no in-house Mandarin to launch — InfluChina handles all platform-facing work.Skills in Social Media (20) Social Media MarketingSocial Media ManagementSocial Media StrategySocial Media AnalysisSocial Media ContentSocial Media ServicesSocial Media CampaignSocial Media CopywritingSocial MarketingB2B Social Media+10
Erfahren Sie mehr über Social MediaBeschreibung China Market Research — InfluChina InfluChina is a China market research agency that helps international brands make informed decisions before they commit to expanding into China. Entering the market without local evidence is the most common and most expensive mistake — so InfluChina gives brands a clear, data-grounded picture of the opportunity, the competition and the consumer first. Research draws on the platforms where Chinese demand and conversation actually live, including Rednote (Xiaohongshu / 小红书), Douyin, WeChat, Weibo, Tmall and JD. The agency works with a wide range of consumer-facing industries, including fashion and apparel, beauty and cosmetics, food and beverage, hospitality and tourism, retail and consumer goods, health and wellness, luxury and lifestyle, and technology and electronics. InfluChina covers the full pre-expansion research scope end to end: market opportunity and demand sizing, category and trend analysis, competitor and brand landscape mapping, pricing and positioning benchmarking, target consumer profiling and audience segmentation, platform and channel audits, and social listening to understand how Chinese consumers already talk about a category or brand. Findings are translated into a practical readiness assessment — where the real opportunity sits, who the target consumer is, which platforms matter most, and what it will take to win — so brands enter China with a strategy built on local evidence rather than assumptions. Brands need no existing China presence to start — InfluChina handles the local research, language and cultural interpretation required to validate the opportunity before any budget is committed to launch.Skills in Marktforschung (8) market analysissurveysdesktop researchCompetitive AnalysisMarket ExpansionB2C MarketingTarget Audience DefinitionCompetitive Intelligence
Erfahren Sie mehr über Marktforschung
Team
15 Mitglieder in InfluChina's Team
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